Lucky Blue Smith for Daniel Wellington index/a/show/article/lucky-blue-smith-for-daniel-wellington-watches.html?type=1000&cHash=b8e4309a70c412e9bfc5b1b9d5ae8f6e fashion

Lucky Blue Smith

for Daniel Wellington

Lucky Blue Smith

for Daniel Wellington

Cristian Burbano

April, 4th 2017

Lucky Blue Smith

for Daniel Wellington

Worn by some of the leading faces of the millennium, Daniel Wellington launches their brand new iconic collection — Classic Petite, featuring Kendall Jenner, Lucky Blue Smith and Pyper America Smith.

Cristian Burbano

Cristian Burbano

April, 4th 2017

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Current ‘it boy’ (and soon to be father) Lucky Blue Smith has been unveiled as they new face of Swedish watchmakers Daniel Wellington.  The 18 year old model will feature in the Swedish brand’s advertising imagery for the season alongside Kendall Jenner who fronts for the women’s line. 

Lucky Blue Smith

Sophisticated watches for a bold yet subtle look.

Also new from the brand is the new Classic Black watch which Lucky showcased on his instagram feed, the newly introduced model features a black face design and come available in a variety of strap option for that personal bespoke touch. 

A moment with @luckybsmith. #DanielWellington

A post shared by Daniel Wellington (@danielwellington) on

Classic Black adds to the brand’s extensive style portfolio known for their simple yet elegant designs. Olof Nordström, Head of Design at Daniel Wellington says... 

Lucky Blue Smith

New classic black design worn by Lucky Blue Smith.

“Classic Black emphasizes all the timeless and elegant characteristics that our community has come to expect from us, and we’re excited to introduce an instantly recognizable and eye-catching extension to our Classic collection”

Lucky Blue Smith

The watches in our Classic Collection prove that minimalism is truly timeless.

Prices start at €159 and available from danielwellington.com and retailers including Selfridges, House of Fraser and John Lewis.

Story Credits

Words by Cristian Burbano
All pictures ©Daniel Wellington